This cookie, set by Cloudflare, is used to support Cloudflare Bot Management.ĪRRAffinity cookie is set by Azure app service, and allows the service to choose the right instance established by a user to deliver subsequent requests made by that user. These cookies ensure basic functionalities and security features of the website, anonymously. Necessary cookies are absolutely essential for the website to function properly. Recently, the PGA Tour has been expanding its audience reach by giving its mobile app and official website a complete makeover, while also launching the ‘ Full Swing’ documentary on Netflix earlier this month.Īnother project has also been launched with insurance firm Pacific Life that will see PGA Tour players benefit from additional brand awareness campaigns through a variety of marketing integrations. However, this is not the first time the two have partnered, with DraftKings operating the PGA Tour official daily fantasy game since 2019, after which it became the tour’s official betting operator.
The PGA Tour deal is expected to launch in March in time for the Players Championship. This is the latest in DraftKings’ sports NFT collaborations, having already launched the Reignmakers collections for the football world and the UFC. Cards also have a ranking system attached to them, affecting the value of each card depending on its rarity. PGA Tour and DraftKings have shook hands on a deal that will see some of the world’s best golfers added as collectibles to the betting firm’s NFT fantasy game.Įach week, players can test out their digital collectibles minted on the Polygon blockchain in games based on their real-life counterpart’s current performance, with millions in cash waiting in prizes for the winners.įor every collected golfer there is a card that can be traded on the DraftKings marketplace for another one from any player’s deck.
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